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Long version
Tim Richardson is CEO and partner at ROIROI, a technology and performance agency built for consumer brands and multi-brand groups navigating an AI-first market. ROIROI connects engineering, design, performance marketing and AI into a single commercial operation, with a global team of over 60 specialists across London, Stockholm, Wrocław and Manila. Clients include Skin Rocks, Malina, Soft Goat and Rapunzel of Sweden.
Before ROIROI, Tim started his career at Goldman Sachs and Citigroup, then worked with a VC accelerator before joining the founding team at one of the world's leading Shopify agencies, working with Pangaia, Toteme, Toast, Jigsaw, Hasbro and Alessi ahead of its sale to a global agency group in 2021. He went on to found Factory, an AI-first commerce consultancy, one of the five businesses that came together to form ROIROI.
Tim also hosts Offcuts, a podcast and newsletter about AI and commerce, read and listened to by people at Stripe, Shopify, Dr. Martens, Loewe, H&M, Mercedes-AMG F1 and hundreds of other brands shaping ecommerce. Now in its eighth year, Offcuts has over 180 episodes and 3,000+ newsletter subscribers.
Short version
Tim Richardson is CEO and partner at ROIROI, a technology and performance agency connecting engineering, design, performance marketing and AI for consumer brands. He started his career at Goldman Sachs and Citigroup, then worked with a VC accelerator before joining the founding team at one of the world's leading Shopify agencies. Tim also hosts Offcuts, a podcast and newsletter about AI and commerce, read and listened to by people at Stripe, Shopify, Dr. Martens, Loewe, H&M, Mercedes-AMG F1 and hundreds of other brands shaping ecommerce.